A sustainability-led property developer with a bold artistic vision, Samson needed a visual identity and digital presence to match their future-focused ethos and modern architectural presence. The identity pairs bold architectural forms and a humanist approach to colour and typography, reflecting Samson’s focus on people within spaces—not just the buildings themselves.

To complement Samson Corporation’s future-focused brand, we developed a sibling identity for their leasing platform, ForLease.co.nz. The website showcases Samson’s portfolio with clarity and ease, reinforcing their commitment to sustainability and design excellence across all tenant touchpoints.